Target keywords needed
Question: In an audit, I see the error "Target keywords needed." How can I fix this?
Answer: If you aren't sure what target keywords are, see What are target keywords?
You can fix this issue by going into the AutoPilot section of the app, and making sure that the switch is turned ON for Target Keywords:
If AutoPilot is turned on and the keywords box is still empty (as happens with some Special Pages that can't be set by AutoPilot), then you must manually write in a target keyword phrase: 3–5 words that a potential customer might type into Google to reach this page. For example, your Search page could have a keyword phrase of "search" or (for an athletics store) "find athletic gear", and your 404 page could have "page not found" as its keyword phrase.